Work | B2B Brand Positioning, Strategy & Design

Silverfort

Revolutionizing identity security with a visionary brand.

Bloomerang

From scarcity to abundance: Bloomerang’s brand campaign inspired a movement.

Animation of two graphic white parenthesis coming towards each other. Right before they meet in the middle two white circles appear and blink to create a playful face with eyes.

Embrace

Positioning a category-creating brand to go big.

Katapult

Helping Katapult redefine inclusive commerce for millions.

Crowdbotics

From startups to enterprises: Positioning Crowdbotics for the next stage.

Marqeta

A brand positioned for developers and the C-suite.

Lookout

Uniting leadership to strengthen a category-defining brand for growth.

Analytic Partners

Positioning Analytic Partners to own the conversation on Business Intelligence.

Material

Taking cyber security from stealth to $40M Series B.

Granica

Creating a breakthrough brand for a breakthrough AI startup.

Moveworks

Rocketed out of stealth to a $2.88 billion acquisition by ServiceNow.

Skyflow

Defining Skyflow as the future of data privacy in the AI era.

System Initiative

Launching an open-source project to design the future of DevOps.

Coast

Creating product love for SMBs.

Topstep

Unifying two Fintech products into one category-defining brand.

Animation of a three dimensional rendering block style snowflake in whites and grey. There is the suggestion of a moving light source that highlights different parts of the snowflake

Snow Software

Repositioning a technology intelligence platform for growth.

Graphic of a brightly colored city with blue, green and yellow buildings and a park with trees on a light grey background. There are several cars and UPS trucks and a boat with shipping containers. Two figures are planting trees and another is riding a bicycle.

UPS

Elevating a global brand’s sustainability narrative.

White line graphic of a pipe system on a black background. There are wheels, valves and blue squiggle shape within parts of the pipes. One figure of a man's head with a bowtie and a yellow exclamation point exists within a circle in the system and another head of a person with a yellow beanie exists in a square with a speech bubble above it.

Harness Digital

Building a developer-first brand for Harness.

Shipa

Branding Shipa for growth, and a successful acquisition.

Pindrop

Rebranding and Go-to-Market strategy for the leader in voice identification technology.

Central Valley

Rebranding a generational family business for a new era of B2C growth.

Aperian

Bringing a people-centered brand into a digital-first, product-led future.

Verkada

Redefining security with a modern brand built for trust, scale, and speed.

Alto

Simplifying a fintech disruptor’s story to drive growth in alternative investing.

FUJIFILM Diosynth Biotechnologies

Inspiring 3,000+ employees globally with a belief-driven culture to lead CDMO.

Alluma

Helping a public interest tech leader scale its story—and its impact.

Lyra Health

Positioning a mental health unicorn for category leadership.

PubMatic

Repositioning an adtech veteran to lead the future of programmatic.

Regenity

Bringing breakthrough science out of the lab and into market leadership.

Western Digital

Aligning 65,000+ people around a unified culture of innovation.

BAL

Elevating a challenger firm to 13+ years as the #1 name in immigration law.

The work that helps our clients break new ground.

Revolutionizing identity security with a visionary brand.

From scarcity to abundance: Bloomerang’s brand campaign inspired a movement.

Positioning a category-creating brand to go big.

Helping Katapult redefine inclusive commerce for millions.

From startups to enterprises: Positioning Crowdbotics for the next stage.

A brand positioned for developers and the C-suite.

Uniting leadership to strengthen a category-defining brand for growth.

Positioning Analytic Partners to own the conversation on Business Intelligence.

Taking cyber security from stealth to $40M Series B.

Creating a breakthrough brand for a breakthrough AI startup.

Rocketed out of stealth to a $2.88 billion acquisition by ServiceNow.

Defining Skyflow as the future of data privacy in the AI era.

Launching an open-source project to design the future of DevOps.

Creating product love for SMBs.

Unifying two Fintech products into one category-defining brand.

Repositioning a technology intelligence platform for growth.

Elevating a global brand’s sustainability narrative.

Building a developer-first brand for Harness.

Branding Shipa for growth, and a successful acquisition.

Rebranding and Go-to-Market strategy for the leader in voice identification technology.

Rebranding a generational family business for a new era of B2C growth.

Bringing a people-centered brand into a digital-first, product-led future.

Redefining security with a modern brand built for trust, scale, and speed.

Simplifying a fintech disruptor’s story to drive growth in alternative investing.

Inspiring 3,000+ employees globally with a belief-driven culture to lead CDMO.

Helping a public interest tech leader scale its story—and its impact.

Positioning a mental health unicorn for category leadership.

Repositioning an adtech veteran to lead the future of programmatic.

Bringing breakthrough science out of the lab and into market leadership.

Aligning 65,000+ people around a unified culture of innovation.

Elevating a challenger firm to 13+ years as the #1 name in immigration law.

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